AI Innovation Lab
AI marketing experiments to boost engagement and revenue
AI Innovation Lab
AI marketing experiments to boost engagement and revenue
Content Promotion: AI-Synthesized News Video
Elevate your content promotion with this AI Innovation Lab experiment: a one-minute, news-style video featuring a fully synthetic “Marketing AI News” reporter. See how scalable video synthesis can transform blog intros into polished social-ready clips—perfect for LinkedIn, YouTube, and beyond. See the original LinkedIN promotional post.
Content Creation: AI-Synthesized Video for Blog
Don’t stop at writing a thought leadership blog post — create a one-minute, AI-synthesized video featuring the author to deliver a dynamic overview of the piece. See how scalable video synthesis can transform a single-dimension, text-based blog into a multi-channel asset that deepens buyer engagement. Here’s the link to the original blog post.
Content Translation: AI-Translated Video [German]
Experience this blog video overview fully translated and synthesized in German using AI. This final product shows how AI-powered video translation can extend content reach and connect with new audiences — without needing to reshoot or manually re-record. Here’s the link to the original blog post.
GEO: How AI Sees Your Brand
GEO – Generative Engine Optimization: Use this ChatGPT Prompt to see which vendors your LLM recommends – “Act as a well-informed potential customer researching [insert your product/service category]. Based on your own analysis as an LLM, list the top vendors you would recommend. Provide your analysis in a table with the following columns: Vendor; Priority Ranking (1 = highest); Why Selected; Perceived Strengths; Perceived Weaknesses. Be specific and objective in your reasoning. Highlight key differentiators, and avoid generic statements.” (note: “ABM software” was used in the below example for the product category, and ChatGPT was used to create an infographic as an alternative to a table/text.)
B2B Demand Generation: Conversational AI
Drift’s AI Agent engages high-intent visitors, qualifies leads instantly, and books sales meetings—without human intervention. It’s a top marketing example for boosting conversion rates, increasing pipeline velocity, and reducing CAC through real-time, personalized conversations. (note: Salesloft acquired Drift in 2024)
Content Promotion: Create a QR Code with ChatGPT
Use this prompt in ChatGPT: “Please write and execute python code to make a black QR code that opens this link: [insert link].” Saying “write and execute Python code” tells ChatGPT to not just show code, but to actually run it and give you a real result—like a downloadable QR code. Without that, it might just give you example code or redirect you elsewhere. It’s a shortcut to getting real, working output.(Source: https://tinyurl.com/mrmuwxkt)
